As a content and conversational designer, I create the structures, environments, and interchanges that make digital experiences human.

 

I've led a team of writers at Google to launch new, multi-million-dollar Ads products; headed up global content strategy at Udemy; and flexed across interaction and content design to craft Intercom's next-generation chat system for machine learning, conversational bots, and human messaging.

 

In a broad sense, I was designing content long before I entered tech. As a Stanford literature instructor, nonfiction book author (Bloomsbury USA), and vinyasa yoga instructor, I broke complex information down into manageable bits, scaffolded it to build toward more complexity, and strung it all together into cohesive stories.

 

Now, I do that work at scale.

 

I focus mostly on core product design, building flows and microcopy systems that, interaction by interaction, tell a larger brand story in a voice people can understand and trust.

© 2020 Meredith Castile · "The words are what people quote to one another." – Erika Hall